The 12 Laws of Influencer Marketing | E-Commerce DayⓇ Webinar

In this webinar led by Roger Figueiredo, VP Marketing & Sales Development at #paid, you will learn the 12 laws of influencer marketing and why you should have an influencer marketing strategy. Find out how to chose the right creator to work with, what is audience demographics, how to avoid backlashes, what are the right platforms for your business, and what the message should be. Get advice about the information to look at first when working with content creators, and the importance of their legitimacy, communication skills, and visibility to your brand. *Video from E-Commerce Day® REMOTE October 1st, 2020.*